Thanks to the partnership with HubSpot ® and their inbound marketing platform, Kiosk defines and implements digital strategies on web, social, interactive and digital signage channels.
The starting point of our digital marketing strategy is to outline the buyer's journey, that is the path, the active process of research and evaluation that the potential consumer carries out before making a purchase.
This provides an important framework for designing a company's marketing strategy.
Understanding and mapping the steps of the buyer's journey means carefully defining all the phases of the research process that the potential buyer carries out before finalizing a purchase, from the awareness phase, to the consideration phase, up to the final phase. purchase (decision).
But that's not enough. The profile of buyer personas needs to be carefully defined.
Defining the personality of our ideal consumer, based on market research and real data from current consumers, is a fundamental operation that requires the ability to analyze and abstraction in knowing how to include information on behavior patterns, motivations and objectives.
The more detailed the buyer persona, the more precise our ability to relate to our target audience.
Once this is done, we proceed to the strategic definition of digital content for the appropriate touchpoints and to convey conversions.
Content creation, campaign management, metrics and corrections complete the inboung marketing Kiosk activity.
Our digital marketing team is available to know how to best address your business challenges and implement an effective digital strategy.
Talk to our account and evaluate our proposal.
Fix a call.
Our digital marketing team is available to know how to best address your business challenges and implement an effective digital strategy.
Talk to our account and evaluate our proposal.
Fix a call.
Kiosk is a Hubspot partner, the leading inbound marketing platform with advanced CRM, web design and sales tools features.
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Kiosk - C.so Borsalino 19/A, 15121 Alessandria. Italy - T. 0039.0131.250.313
