{"id":3509,"date":"2019-10-01T16:20:27","date_gmt":"2019-10-01T14:20:27","guid":{"rendered":"https:\/\/www.kioskdigital.it\/blog\/the-video-counter-for-the-omnichannel-customer-experience-in-the-bank\/"},"modified":"2022-10-05T10:02:02","modified_gmt":"2022-10-05T08:02:02","slug":"the-virtual-assistant-for-the-omnichannel-customer-experience-in-the-bank","status":"publish","type":"post","link":"https:\/\/www.kioskdigital.it\/blog\/en\/the-virtual-assistant-for-the-omnichannel-customer-experience-in-the-bank\/","title":{"rendered":"The virtual assistant for the omnichannel bank"},"content":{"rendered":"<p><span style=\"color: #000000;\">Offering an omnichannel customer experience in the bank has become a must. On the other hand, the banking market has changed dramatically and requires important reorganization processes both to reduce the cost to serve and optimize human resources, and to always maintain a high level of customer experience in the bank.<\/span><br \/>\n<span style=\"color: #000000;\">However, despite the rise in digital sales and service channels, research shows that customers still need real contact people and continue to lose customers. <strong>The human factor is still important.<\/strong><\/span><\/p>\n<p><span style=\"color: #000000;\">The customer today is highly digital, multi-channel, but at the same time does not want to give up the human relationship when the situation requires it.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"color: #000000;\">Some interesting data on customer service<\/span><\/h2>\n<p><span style=\"color: #000000;\">A recent Accenture survey shows the impact of the human factor in customer service and the importance of integrating physical and digital channels.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #000000;\"><strong><span style=\"color: #ff6600;\">83% <\/span><\/strong>of US consumers prefer to deal with people over digital channels to solve customer service problems.<\/span><\/p>\n<p><strong><span style=\"color: #ff6600;\">52%<\/span><\/strong> <span style=\"color: #000000;\">of customers switched suppliers in<\/span> <span style=\"color: #ff6600;\"><span style=\"color: #000000;\">the<\/span><\/span> <span style=\"color: #000000;\">last year due to poor customer service<\/span><br \/>\n<span style=\"color: #000000;\">The worst results as a customer service were obtained by: banks, retailers, telephone service providers<\/span><\/p>\n<p><strong><span style=\"color: #ff6600;\">77% <\/span><\/strong><span style=\"color: #000000;\">of consumers prefer to deal with people to get suggestions<\/span><\/p>\n<p><strong><span style=\"color: #ff6600;\">81%<\/span><\/strong> <span style=\"color: #000000;\">of<\/span> <span style=\"color: #000000;\">consumers admit that it is extremely frustrating to deal with a company that doesn&#8217;t make it easy to do business with them.<\/span><\/p>\n<p><strong><span style=\"color: #ff6600;\">US $ 1.6 billion<\/span><\/strong>: <span style=\"color: #000000;\">the estimated cost of consumers switching for service shortages in the US<\/span><\/p>\n<p><span style=\"color: #ff6600;\"><strong>68% <\/strong><\/span><span style=\"color: #000000;\">do not return to their old service provider or provider<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"color: #000000;\">Which direction to take?<\/span><\/h2>\n<p><span style=\"color: #000000;\">Improving the customer experience at the bank means reconsidering investments in digital services and technologies to provide a true and uninterrupted customer experience. This involves adopting an <strong>omnichannel strategy<\/strong> , capable of providing a consistent customer experience across all channels and throughout the sales cycle (from pre-sales to after-sales). In practice, quality services independent of the channel chosen by the customer.<\/span><\/p>\n<p><span style=\"color: #000000;\">In fact, if on the one hand the digital revolution has enabled the offer of innovative banking services, on the other hand it has inspired a profound change in consumer purchasing habits and behavior. Young people in particular, who are growing up in the era of smartphones and tablets, are less and less faithful and at the same time increasingly demanding.<\/span><\/p>\n<p><span style=\"color: #000000;\">Today, consumers expect a relationship at any time and easily established, instant information accessible anytime, anywhere. This is the true <strong>connected experience.<\/strong><br \/>\nThe solution to offer this omnichannel customer experience is represented by<\/span> <a href=\"https:\/\/www.kioskdigital.it\/EN\/digital_signage_solutions\/livebank.html\">Kiosk Live Bank<\/a> <span style=\"color: #000000;\">, the digital and interactive video banking assistant system, which allows to reduce the cost to serve, maintaining the service and maintaining the presence of the territory.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"color: #000000;\">Kiosk Live Bank<\/span><\/h2>\n<p><span style=\"color: #000000;\">A unique and innovative solution at the same time. A real bank branch that offers customers a new way of interacting face-to-face with their consultant. A system that allows the Bank to strongly reduce management costs without neglecting the opportunities for the sale of products or services or even less the care and attention towards the customer.<\/span><\/p>\n<p><span style=\"color: #000000;\">Through<\/span> <a href=\"https:\/\/www.kioskdigital.it\/EN\/digital_signage_solutions\/livebank.html\">Kiosk Live Bank<\/a> <span style=\"color: #000000;\">the customer can interact in all respects with a real bank operator with the peculiarity that the audio video interview is in real time and allows the exchange of documentation.<\/span><\/p>\n<div class=\"mceTemp\"><\/div>\n<p>&nbsp;<\/p>\n<hr \/>\n<blockquote>\n<h5>Do you know Kiosk Live Bank?<\/h5>\n<p><a href=\"https:\/\/www.kioskdigital.it\/EN\/digital_signage_solutions\/livebank.html\">Find out how<\/a> <span style=\"color: #000000;\">it can help you effectively implement your omnichannel strategy.<\/span><\/p><\/blockquote>\n<hr \/>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Offering an omnichannel customer experience in the bank has become a must. On the other hand, the banking market has changed dramatically and requires important reorganization processes both to reduce the cost to serve and optimize human resources, and to always maintain a high level of customer experience in the bank. However, despite the rise [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":3355,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","inline_featured_image":false,"footnotes":""},"categories":[199],"tags":[174,205,204],"class_list":["post-3509","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-omnichannel-en","tag-customer-experience-en","tag-multimedia-totem","tag-video-door"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\r\n<title>The virtual bank assistant for an omnichannel customer experience.<\/title>\r\n<meta name=\"description\" content=\"Kiosk Live Bank is the video assistant that now allows banks to offer an omnichannel customer experience and reduce the cost to serve.\" \/>\r\n<meta 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